Effective date: July 12, 2026
This Privacy Policy explains how Mike's List collects, uses, shares, and protects information when you use our website, accounts, subscription features, business listings, review summaries, shortlists, appointment-request tools, and related services (the "Service").
We may collect information you provide directly, such as your name, email address, login details, subscription status, billing-related details, contact requests, project or shortlist information, appointment-request details, feedback, and communications with us.
We may also collect information automatically, including IP address, device and browser information, pages viewed, referring pages, approximate location inferred from IP address, cookies or similar identifiers, interactions with site features, and diagnostic or performance data.
Business listing information may come from public sources, third-party data providers, business submissions, review platforms, or automated processing. This may include business names, locations, phone numbers, websites, ratings, review metadata, and related listing details.
We use information to operate and improve the Service; create and secure accounts; process subscriptions; show business listings and search results; personalize local recommendations; support shortlists and appointment-request workflows; respond to support requests; analyze performance; prevent fraud or misuse; comply with legal obligations; and communicate about updates, features, and administrative matters.
Paid subscriptions may be processed by third-party payment providers. We do not store full payment-card numbers on our servers. Payment providers may collect and process billing information according to their own privacy policies.
We may use cookies, local storage, pixels, analytics tools, tag managers, and similar technologies to keep you signed in, remember preferences, measure site usage, understand conversions, diagnose issues, and improve the Service. You can control cookies through your browser settings, but disabling cookies may limit some features.
We may share information with service providers that help us operate the Service, including hosting, database, authentication, payment, analytics, email, monitoring, customer-support, and communications providers. We may also share information when required by law, to protect rights and safety, during a business transfer, with your consent, or in aggregated or de-identified form that does not reasonably identify you.
If you use appointment-request, contact, or concierge-style features, we may use the information you provide to help facilitate your requested outreach or follow-up.
We keep information for as long as reasonably necessary to provide the Service, comply with legal obligations, resolve disputes, enforce agreements, maintain business records, and improve safety and reliability. Retention periods may vary based on the type of information and how it is used.
You may update certain account information through the Service or contact us for help. You may unsubscribe from marketing emails by using the unsubscribe link where available. You may request deletion or correction of certain personal information, subject to legal, security, fraud-prevention, and operational limitations.
We use reasonable administrative, technical, and organizational safeguards designed to protect information. No online service can guarantee absolute security, and you are responsible for keeping your account access secure.
The Service is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, please contact us so we can take appropriate action.
Mike's List is intended for users in the United States. If you access the Service from outside the United States, you understand that your information may be processed in the United States and other locations where our service providers operate.
We may update this Privacy Policy from time to time. If we make material changes, we will take reasonable steps to notify users, such as posting the updated policy on this page. Your continued use of the Service after changes become effective means you accept the updated policy.
Questions about this Privacy Policy? Contact Mike's List through the contact page.
